Understanding the challenge — Packrough's 32 years of manufacturing credibility and multi-industry client base (pharma, cosmetics, FMCG, stationery) weren't reflected anywhere online — the brand needed a site that read as established and industrial-grade, not like a small supplier's brochure.
Designing a seamless experience — The site structures products by industry and use-case (packaging vs. arts & crafts) so pharma and FMCG buyers and individual DIY customers each find relevant material fast, while surfacing hard numbers — 2 facilities, 100+ clients, a 91% success rate — as trust signals throughout.
We developed a cohesive brand system with a refined logo, typography, and color palette, resulting in a more recognizable and impactful brand image.
The new identity was successfully launched across digital and print platforms, reinforcing brand consistency and increasing audience engagement.
